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Sustainability Focus- Y.O.U Underwear Becomes a B-Corp (On-Line)

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  • Date: Wednesday 18/05/2022
  • Time: 10:00am - 11:00am
  • At: Online Event -

About the event

Join us for our Sustainability Focus online and hear the fantasic story of  Y.O.U Underwear and the journey to be the highest scoring B Corp in retails – Sustainability is at the heart of this business.

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About Sarah Jordan

I’m Sarah, and I’m trying to change the world one pair of pants at a time!

It all started when I travelled out to East Africa in 2016 and did some community volunteer work as part of the Uganda Marathon. I was shocked at the number of women and children I met who didn’t have access to something we take for granted every day – underwear.

I believe that underwear should be universally available to people in all communities. To take steps towards making this a reality, I decided to create a business that sells underwear on a buy-one-give-two model. It’s really quite simple!

About YOU Underwear – B-Corp

After a year of hard work and development, Y.O.U Underwear is now a B Corp. In fact, as of December 2021, we’re the highest scoring B Corp in the UK, and the top fashion brand in the world! This proves, and furthers, our commitment to being a business who puts purpose over profit. We’re proof that businesses can be a means for good.

We wanted to become a B Corp to show that purpose, people and planet mean more to us than profit. With giving back and sustainability at the heart of what we do, we’re so pleased to have our work backed up by something as respected as a B Corp Certification.

To be certified as a B Corp, you need to achieve a score of 80. Our score is 160.5! This means that we’ve achieved a score of more than double the requirement – and puts us at the top of the UK B Corp list! We’re also the highest scoring fashion brand globally, so you can put your trust in our sustainable mission and creds.

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