About the event
Our Leader Boardroom sessions are an exclusive and confidential environment allowing our leader community to come together and connect as peers to learn, share, and shape the future of their organisations.
Our Leader Boardrooms enable you to hear from expert speakers; connect in a meaningful way with your peers; take part in round table discussions; and take part in informal networking. Chatham House rules apply.
Best sales practices for time stressed business leaders
What concerns you the most as a business leader? If you are like the CEOs, Managing Directors and Managing Partners we work with regularly, it would be a lack of time. They typically tell us they’re concerned about not having enough hours in the day to strategically plan out an approach, train their staff on best practices, or debrief on best and worst cases of a sales or business development engagement.
Your business operations probably revolve around systems, processes, and principles—but do you use any of these elements for new business development? Chances are, your team may not be as comfortable, competent, or consistent in ‘selling’ your services as they are in delivering them.
‘Selling’ can become a respectable and profitable part of your operation, without you or your colleagues sounding like ‘stereotypical salespeople.’ You don’t need to resort to high-pressure, cost-justified, feature/benefit laden presentations, or dance around prospective clients’ stalls and objections, or trying to ‘close the deal.’
You can integrate the same creative, organisational, analytical, and communication skills required by your profession into effective processes and systems to identify, qualify and develop new business opportunities.
This month’s Leader Boardroom will be facilitated by Paul Hillis and Nigel Dunand of Sandler. They will show you how to win back valuable hours, avoid stress – while building a team of well rounded professionals with 3 time saving actions:
• Creating a common process for all your people, allowing you to instantly understand how well a meeting went, or how close a customer is to doing business.
• Creating an environment and culture of accountability, helping your team to move together toward your business goals.
• Avoiding the high cost and disruption of someone who isn’t ready for a business development role.
The session will not fix all those challenges for you and your business. However, it will shed light on a very different perspective, and give you some ideas that you can take away and start using right away.
Communication is key with Sandler, in fact, communication is key to everything you do – from sales, to leadership, to service, and beyond. So long as you clearly understand how you communicate and the communication style of those you interact with, you’ll be able to turn focused conversations into actionable opportunities.
At Sandler, we pride ourselves in practicing what we preach and living the core values defined by our founder, David Sandler, which have led to 50+ years of success for us and our worldwide list of clients.